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Woman in a gold dress sipping Purité Sparkling Tea

Purité presents

Bundesliga-Barometer 2026

Erst AnstoDann AnstoßenFirst the kick-off. Then the toast

The Bundesliga-Barometer

The voice of German football fans.

Since 2003, SPORT BILD has invited Bundesliga fans to rate their club across four areas: team, coach, management and stadium. Conducted by Prof. Dr. Alfons Madeja, the survey is representative and independent. In 2026, Purité is proud to present the Barometer, because great football and fine taste belong together, no alcohol required.

On 17 October 2026, the trophy will be presented to FC Bayern München at their home stadium.

Number 1 with the fans

FC Bayern München.

We raise a glass to that.

With Purité Sparkling Tea, refreshing and alcohol‑free.

Sparkling Tea · Alcohol-free

The art of celebrating, reimagined.Sparkling Tea by Purité.

Purité is an organic, alcohol-free sparkling tea, crafted from black, green and white teas and finished with traditional sparkling-wine expertise at the Sparkling Manufaktur in Germany. Dry and finely sparkling, it deserves the same glass and the same table as the finest sparkling wines.

sparkling·organic·elegant·refreshing
EU organic logoCertified Organic
Find out more
Hand resting on a marble table beside a bottle and a glass of Purité

The Range

Two characters. One standard.

Crafted from premium black, green and white teas and finely carbonated, Purité brings the ritual of sparkling wine to every table. Crisp and refreshing, it fits naturally into active and health-conscious lifestyles, from the world of sport to corporate hospitality.

Bottle of Purité Orchard Sparkling Tea with a glass and blackberries

Purité Sparkling Tea

Orchard

Fruity·Vibrant·The aperitif

Fruit-forward on a premium juice base, yet balanced, with a long and precise finish. A lively aperitif that also pairs wonderfully with desserts and richer dishes.

15kcal / 100 ml
3.5 gSugar / 100 ml
AlcoholFree
Bottle of Purité Vineyard Sparkling Tea with fruit and glasses

Purité Sparkling Tea

Vineyard

Dry·Refined·Made for food

Our dry signature, built on an alcohol-free wine base with a fine, lasting perlage. Created for those who naturally enjoy wine, it pairs beautifully with food and suits every sophisticated occasion.

11kcal / 100 ml
2.5 gSugar / 100 ml
AlcoholFree

What fans expect

Alcohol-free, on equal terms.

93 %expect appealing alcohol-free drinks at sporting events
80 %want alcohol-free drinks to be presented on an equal footing
67 %want a stylish alternative when others raise a glass of sparkling wine

Source: Sparkling tea market research, SLC Management, 2026. Results of the partner questions in the Bundesliga-Barometer 2026 will be published once the analysis is complete.

Purité ice sculpture with a glass of sparkling tea at the Hong Kong launchChilled bottles of Purité Vineyard in an ice bucket

For VIP boxes, hospitality and retail

Purité at your venue.

From hospitality sets with glasses and coolers to tastings at your venue or at the Sparkling Manufaktur, we tailor Purité to your occasion, with delivery from six bottles. Made for stadiums, clubs, hotels, restaurants and events that want to offer alcohol-free enjoyment at the highest level.

Bundesliga-Barometerpresented by Purité

The Bundesliga-Barometer features in SPORT BILD issue 42/26 (14 October 2026), with follow-up coverage in issue 43/26 and in November. Read more at sportbild.de.